As Bill Lawry used to say… “Got him!”
This is a story that goes back over 15 years when DBC2 founder and managing director Dale Brittain asked fellow motorsport PR guru Tony Mee if he’d join his growing business.
Back then Tony was only a few years into his motorsport career and wanted to see where it would take him and politely declined the opportunity, but this week Dale got the last laugh when Tony said “yes!”.
The friendship between Dale and Tony might be almost 20 years young, but over the last two decades, Tony has built an enviable automotive resume.
He started in event management helping to run the Indycar 300 on the Gold Coast followed by a stint at the Australian Grand Prix Corporation. He backed this up with agency management positions where he managed the corporate and motorsport PR interests for Super Cheap Auto, IRWIN Tools, Goodyear and Dunlop. He also worked at Carlton United Breweries (CUB) as a sponsorship executive.
After years spent travelling on the Supercars circuit, he hung up the race headphones and moved across to OEM with corporate affairs positions at Mazda Australia, Nissan Australia and INFINITI Cars Australia. So he’s staged a lot of big launch events.
A polished communications expert, Tony is DBC2’s newest senior account managers and will work across a raft of clients for the business.
“Dale has been a good friend of mine for almost 20 years, so I was naturally delighted when he asked me to join his team,” said Tony Mee.
“Over the 20 years since forming DBC2, I have seen him build an enviable reputation as one of the best operators in the automotive industry.
“This is a view shared by many people within the industry and the many businesses he has serviced, so I am very excited for the future.”
Now for the all-important background. He’s married with two primary school-aged boys. Like all smart people he barracks for Carlton in the AFL, Melbourne Storm in NRL and, having lived on the Gold Coast in the past, follows the Queensland Reds in ARU and the Maroons in SOO. And of course, he’ll never stray from motorsport. He keeps a close eye on Supercars and F1, but his passion is the 500cc bikes of yesteryear when the likes of Kevin Schwantz, Wayne Rainey, Randy Mamola, Wayne Gardner and Mick Doohan were at their peak.
Tony started with DBC2 on Monday.